More People Will Tell You Can’t Then You Can. Don’t Listen. Anything’s Possible.

Aimee Johnson, VP Strategic Coffe Initiatives, Starbucks Coffee Company. Go to www.Ted.com for inspiration.

 

 

Excerpt from Seth Godin’s “What Matters Now” viral ebook. Seth’s thoughts on this book “Now, more than ever, we need a different way of thinking, a useful way to focus and the energy to turn the game around. I hope a new ebook I’ve organized will get you started on that path. It took months, but I think you’ll find it worth the effort.” (Download here). Below are the authors.

 

 

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