“Self expression is the new entertainment, We never used to question why people sit on the couch for seven hours a day watching bad TV. Nobody ever asked, ‘Why are they doing that for free?’ We need to celebrate [this desire to contribute for free] rather than question it.”
Marketing by interrupting people isn’t cost-effective anymore. You can’t afford to seek out people and send them unwanted marketing messages, in large groups, and hope that some will send you money.

