My loyal readers know that I am a big fan of Seth Godin and his blog (find it by typing “seth” into Google or just click on the link), (Note: it is the most popular marketing blog in the world). He not only imparts marketing wisdom but shares with us (he calls it rifts) in such a manner, that it inspires us to think about life and re-think a lot of what we take as the truth in our system.

His latest New York Times Best Selling Book Linchpin: Are You Indispensable? is an incredible book that shows all of us how we can be linchpins and the essential building blocks of great organizations.

Linchpin challenges you to stand up, do work that matters and race to the top instead of the bottom. More than that, though, the book outlines a massive change in our economy, a fundamental shift in what it means to have a job.

Godin writes: “Every day I meet who have so much to give but have been bullied enough or frightened enough to hold it back. It’s time to stop complying with the system and draw your own map. You have the brilliance in you, your contribution is essential, and the art you create is precious. Only you can do it, and you must.”

Below is Seth Godin quoting Ishita Gupta from his book “Linchpin: Are You Indispensable?”.

~Seth Godin

Seth Godin (Boomer 1960) is the author of 12 international bestsellers that have been translated into over 30 languages, and have changed the way people think about marketing and work. His Unleashing the Ideavirus is the most popular ebook ever published, and Purple Cow, Transform Your Business by Being Remarkable is the bestselling marketing book of the decade.

His latest book Linchpin: Are You Indispensable?, and it is the fastest selling book of his career.

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